Guides

How much does an e-shop cost to build and run?

An e-shop budget has a build cost and recurring costs for payments, delivery, software, support and the work of handling orders. Count both before choosing a platform or developer.

Updated 20 Oct 2026

How much does a website cost in Greece in 2026?

A Greek business website can cost very different amounts because page count, content, languages, integrations and ongoing care change the work. Compare the scope line by line, not only the headline price.

Updated 20 Oct 2026

What happens in a website project, week by week?

A web project moves through scope, content, design, build, review and launch. The calendar depends on how quickly decisions and materials arrive, so agree on owners and approval dates at the start.

Updated 20 Oct 2026

Redesign your website without losing Google rankings

Protect search visibility during a redesign by mapping every old URL to its closest useful new page, testing redirects, preserving important content and monitoring Search Console after launch.

Updated 20 Oct 2026

How to take your website back from an old developer

Regain control by listing the accounts and assets, confirming who owns each one, securing your own access and testing a backup. Keep the conversation factual and preserve copies of agreements and invoices.

Updated 20 Oct 2026

Why does my website get visits but no enquiries?

A visitor who does not enquire may have the wrong intent, too little trust, an unclear next step or friction in the form. Check the journey on a phone before spending more to bring traffic.

Updated 20 Oct 2026

The European Accessibility Act and e-shops

The European Accessibility Act covers e-commerce services from 28 June 2025, subject to its scope and exemptions. An automated checklist cannot decide whether your business is covered or prove compliance.

Updated 20 Oct 2026

myDATA and e-invoicing for Greek e-shops

An e-shop checkout and tax invoicing are connected workflows, but they are not the same system. Confirm the current AADE rules, your applicable dates and the right software channel with your accountant.

Updated 20 Oct 2026

Accepting card payments online in Greece and Cyprus

Choose an online card provider by comparing supported countries, currencies, checkout flow, settlement, refunds, chargebacks and the full fee schedule. The provider does not remove your responsibility to secure the shop.

Updated 20 Oct 2026

How to get more direct bookings for your hotel or villa

Make a direct booking easy to understand and complete: show the right room, dates, total price, policies and a reliable way to book. Measure enquiries and completed stays before claiming a channel is cheaper.

Updated 20 Oct 2026

Google Business Profile: a complete setup for local businesses

Set up one accurate profile for the real business location or service area, then complete its category, hours, services, contact links, photos and review process. Never add keywords or a virtual address to the business name.

Updated 20 Oct 2026

Start with this

SEO explained for small businesses in Greece

SEO is four steps: crawl, index, rank, serve. Google has to find the page, store it, judge it against a query and then show it. Most small Greek businesses fail at step two, when the page is never indexed, not at some secret algorithm.

Updated 20 Oct 2026

How to choose an SEO agency: questions to ask before you sign

Choose an SEO partner who explains the work, measures useful outcomes, gives you ownership of accounts and avoids guaranteed rankings. Ask for a diagnosis and a clear first-month scope before signing.

Updated 20 Oct 2026

Keyword research in Greek

Google generally matches Greek with or without tonos, but people search in four spellings (accented, unaccented, ELOT 743 Greeklish and phonetic Greeklish). Collect them all, then merge them into one page per intent instead of one page per spelling.

Updated 20 Oct 2026

Local SEO in Greece: show up for nearby customers

Local search starts with accurate business details, a useful location page and a profile that follows Google's rules. Relevance, distance and prominence affect Maps results, so no checklist can promise a specific position.

Updated 20 Oct 2026

Why my page is not on Google

A page is missing for one of four reasons: a noindex or robots block, a crawl that never happened, a crawl Google chose not to index, or a ranking too low to see. Search Console names the reason on one screen.

Updated 20 Oct 2026

Google Ads for small businesses: setting a realistic budget

A realistic Ads budget starts with the value of a qualified customer and the cost you can afford to acquire one. Set a test limit, track real enquiries and include the possibility of uneven daily spend.

Updated 20 Oct 2026

My WordPress site was hacked: what to do now

Document the symptoms, contact your host, protect access and preserve a clean recovery point before making changes. A visible malware warning needs a careful cleanup, not a rushed plugin install or password change alone.

Updated 20 Oct 2026